What’s wrong with saying the purpose of my call…

Cold calling phrases like…

“The purpose of my call…”

“The reason I’m calling ..”

“I’m interrupting you because…” (joke)

Are generic and were repeated by the last ten sellers before you.

Instead say…



Give them insight on something.


Ask permission to send them something…


Invite them to something.

Cold call without the clichés.

Avoid these cliche sales scripts

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