Should I check-in with customers by phone or email?

I always do my 5 minute monthly “check-ins” with customers over the phone.

This is because…

Email check-ins are a lazy and disingenuous way to to ask about your client’s “business well being”.

Even a thoughtful “I was just thinking of you” voice message… is 10x better than an email check-in.

First…

I set expectations with clients around check-in times…

Then…

I ask for their preferred outreach.

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