One of the Worst Social Selling Mistakes You Can Make

If you’re social selling today…

And want to….

Connect for the first time with your prospect…


Send them a LI message because you already ARE 1st degree connections.

Here’s what NOT to do…

Never, ever drop any type of LINK into LinkedIn messenger.

Unless you have their PERMISSION.


It’s spammy and your prospect will ghost you.

Here’s what TO do:

Keep it short <=60 characters (they might actually read it)

Ask a Y/No question ( they might actually respond)

Remove I’s and We’s (they might actually see value)

Choosing what to ignore in social selling is as important as choosing what to pay attention to.

When you “message” say only what is necessary and in a few words.

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